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A tough chart about the RAM crisis.
Omida reports that memory costs can make up more than half the cost of low-end phones. That’s leading to a gradual retreat from the low-end market, as low-end products are “already becoming unprofitable and face a high risk of weakening demand as retail price continues to rise.”
[Image: https://platform.theverge.com/wp-content/uploads/sites/2/2026/07/Memory-share-of-the-total-BOM-cost-by-price-tier.png?quality=90&strip=all]
